Vein Institute’s website was plagued with a host of problems that were hindering their online potential. Their site had a dated, unappealing design that failed to capture the attention of visitors. The navigation was confusing, making it difficult for users to find the right information about the various vein treatments offered by the institute. Moreover, the website lacked compelling content and didn’t adequately convey the expertise and high-quality care provided by the institute. The site also suffered from poor search engine visibility, which made it challenging for potential patients to discover the institute’s services.